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Dr. Bob Goldwasser, DBA

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Dr. Bob Goldwasser works as a marketing consultant in the area of customer relationship management, in addition to teaching marketing courses at the undergraduate and graduate levels. He has over 25+ years of business, marketing and management experience in both a multi-national corporate environment and in a number of small entrepreneurial enterprises. He has led marketing campaigns and managed sales teams in both the USA and overseas. His research interests are in the area of customer relationship management, brand management and logistics management. Dr. Goldwasser is very excited about online education and hopes that you will leave his classes with the same enthusiasm.

  • Named Ernst and Young “Entrepreneur of the Year” for his marketing skills and success
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Meet our Faculty

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